Privacy Policy

1. Who We Are

Atlas Labels & Packaging (Pty) Ltd ("Atlas Labels", "we", "us", or "our") is a label printing and packaging company based in Gauteng, South Africa. We are the responsible party for the personal information you provide to us.

Contact: Atlas Labels & Packaging (Pty) Ltd, Unit 7B, 15 Top Road, Anderbolt, Boksburg, 1459. Email: info@atlaslabels.co.za.

2. Information We Collect

We collect the personal information you provide when you request a quote, place an order, or contact us — typically your name, company, email address, phone number, and the details of your enquiry. We also collect limited technical information automatically when you use our website (see Cookies & Website Analytics below).

3. How We Use Your Information

• To prepare and provide quotes and fulfil your orders
• To communicate with you about enquiries, orders, and deliveries
• To improve our products, services, and website
• To comply with our legal and regulatory obligations

4. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share it with:

• Service providers who assist with website hosting, email delivery, or analytics, bound by appropriate confidentiality agreements
• Courier and delivery companies solely for the purpose of delivering your order
• Legal authorities, where required by law, court order, or regulatory requirement

5. Data Retention

We retain your personal information for as long as is necessary to fulfil the purposes outlined in this policy, or as required by law. Customer order records are typically retained for 5 years for tax and legal compliance. Marketing consent records are retained until you withdraw consent.

6. Security

We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction — including secure servers, limited staff access, and encrypted communications where applicable. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

7. Cookies & Website Analytics

We use Google Analytics 4 to understand how visitors use our site. These analytics cookies load only after you accept them via the consent banner shown on your first visit — if you decline, no analytics cookies are set. Analytics data is aggregated and used to improve our website. You can withdraw consent at any time by clearing the site's cookies in your browser, and you can control cookie settings through your browser preferences.

8. Your Rights Under POPIA

As a data subject under South Africa's Protection of Personal Information Act (Act 4 of 2013), you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal retention requirements)
• Object to the processing of your information for direct marketing
• Lodge a complaint with the Information Regulator of South Africa

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, contact us at info@atlaslabels.co.za or 083 789 1801, or write to Atlas Labels & Packaging (Pty) Ltd, Unit 7B, 15 Top Road, Anderbolt, Boksburg, 1459.